Comparing Vagaro, Fresha, GlossGenius, and Replypop. Updated pricing, real pros and cons, and which one actually fits your business.
| Your priority | Best fit |
|---|---|
| All-in-one (POS, payroll, inventory) | Vagaro |
| Beautiful and simple (solo stylists) | GlossGenius |
| Marketplace to find new clients | Fresha |
| Unified inbox + AI + modern CRM | Replypop |
Traditional booking software was built for a world where clients call to book. That world is shrinking.
Today, booking requests come through WhatsApp, Instagram DMs, Facebook Messenger — scattered across apps. The question isn't just "can clients book online?" It's "can you manage all your client conversations without losing your mind?"
Keep that in mind as you read.
The veteran. Does everything.
Pricing:
Strengths:
Weaknesses:
Best for: Established salons with 5+ staff who need payroll, sell products, and want everything in one (older) system.
The pretty one. Built for solopreneurs.
Pricing:
Strengths:
Weaknesses:
Best for: Solo stylists who want something that looks premium and just works.
The "free" one. Marketplace-focused.
Pricing:
Strengths:
Weaknesses:
Best for: New businesses wanting marketplace exposure who can stomach the commission.
Full disclosure: this is us. But here's an honest look.
What it actually is: A unified inbox that connects WhatsApp, Instagram, and Facebook Messenger — with AI that handles booking conversations, a built-in CRM, and scheduling. Think: modern client communication platform, not legacy booking software.
Pricing:
Strengths:
Weaknesses:
Best for: Service businesses drowning in DMs across multiple platforms. If you spend hours answering "when are you available?" on WhatsApp and Instagram, this solves that.
Here's what most comparisons don't show — how these platforms handle modern client communication:
| Feature | Vagaro | GlossGenius | Fresha | Replypop |
|---|---|---|---|---|
| WhatsApp integration | Basic | No | Basic | Native |
| Instagram DM integration | No | No | No | Yes |
| Facebook Messenger | No | No | No | Yes |
| Unified inbox | No | No | No | Yes |
| AI responses | No | No | No | Yes |
| 24/7 automated booking | Limited | Limited | Limited | Yes |
| Client CRM with history | Basic | Basic | Basic | Full |
| POS/Inventory | Yes | Limited | No | No |
| Payroll | Yes | Platinum | No | No |
| Platform | Monthly Total* |
|---|---|
| Vagaro | ~$285-325 |
| GlossGenius Platinum | ~$408 |
| Fresha | $289 + marketplace fees |
| Replypop | ~$50-80 |
*Includes base fee + typical processing fees. Replypop is lower because you use your own payment processor.
You need Vagaro if:
You need GlossGenius if:
You need Fresha if:
You need Replypop if:
Where do your booking inquiries actually come from?
If the answer is "mostly phone and email" → traditional software works fine.
If the answer is "WhatsApp, Instagram DMs, and I'm drowning" → you need a platform built for that reality.
Don't overthink it. Sign up, book a test appointment, see how it feels.
Questions? Message us. We'll give you an honest take — even if that means pointing you elsewhere.
Questions or feedback? Reach out anytime
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